The most flexible banner in the world isn’t just eye catching, it’s informative. By allowing any business to showcase their offers, products, news and services, Digital Signage offers that extra edge to help boost your business.
InfoTrends reports that digital signage can increase brand awareness by 47.7%, and boost average purchase amount by nearly 30%. It can also improve the customer experience and even increase sales and loyalty.
Digital Signage is being exploited by companies to engage their customers and even increase sales. After all, a picture does speak a thousand words and with digital signage, there’s no limit to how many pictures, videos or words you can incorporate at any given time of day.
20% of people will read the text on a page, but 80% of people will watch a video.
With more and more people drifting away from text and towards visual stimulation, Digital Signage definitely seems to be the way forward.
A study from Russell Reynolds Associates found that at least 30% (and often more) executives from all industries are anticipating a moderate or massive digital disruption in the next 12 months.
To say that this visual medium is the future of a new digital transformation wouldn’t be overselling its potential. The proof is right there in the statistics:
Image Credit: onsign.tv